THE CUSTOMER

Black & White Clothing is a renowned men’s brand inspired by the fast fashion attitude of the urban man. They pride themselves on the ethos of premier quality, convenient accessibility, and trusted relations. The brand has expanded its creative realm to include modern denim styles as well as customized trendy men outfits.

Black & White Clothing believes in constantly evolving in order to keep their customers engaged. With the same vision in mind, they decided to create an online marketplace where customers could find complete wardrobe solutions for both casual and evening wear.

In today’s disruptive COVID-19 era, consumers prefer to shop from the safety of their homes rather than venturing out. This creates an opportunity for businesses to move online. Recognizing this trend, Black & White Clothing decided to provide an online marketplace platform where various brands and buyers could converge, interact, and shop comfortably. This vision led to the launch of the Dunya Daraz initiative.

KalSoft proposed a state-of-the-art marketplace with a mobile application for Black & White Clothing. This solution enables businesses to register on a platform and sell products online. The portal is user friendly, convenient, and adaptive, while streamlining processes and improving efficiency. It is designed as an online e-commerce marketplace and mobile app for small and mid-sized businesses, adaptable to any industry. Features include Website Management, Catalogue Management, Shopping Cart, Order Management, Inventory Management, Sales Analytics, and Reporting, as well as multi-store, multi-location, and multi-lingual capabilities while ensuring customer data security.

Major Functions and Features:

• A compelling landing page that describes the brand to the customer.
• Separate interfaces for Admins, Sellers, and Customers with role-based features.
• Super Admin modules for eCommerce management, order management, product cataloging, user management, seller management, and commission management.
• Seller features including dashboard, orders, products, customer inquiries, bulk product upload, reviews, store management, subscription plans, and more.
• Customer features including store listing, product listing, account management, sharing, rating, shopping cart, order tracking, and favorites.
• Integration with Google Analytics and third-party APIs.