THE CUSTOMER

Dunya Daraz clothing is a start-up inspired by the fast fashion attitude of the urban men. They pride themselves on the ethos of premier quality, convenient accessibility, and trusted relations. The brand has expanded its creative realm to include modern denim styles as well as customized trendy men outfits.

Dunya Daraz clothing is constantly evolving in order to keep their customers engaged. Dunya Daraz clothing want their customers to remain brand loyal and look no further for complete wardrobe solutions. They are committed to introducing new ranges every few weeks to keep offering customers a variety. This is one digitally operated brand label under which customer will find an advanced understanding of aesthetics, making Dunya Daraz clothing unique and in-line with luxury designer wear, but offering better value for money.

In today’s disruptive COVID19 time, consumers don’t want to venture to a high street in order to buy the items, instead consumers want to shop from the safety of their homes making ecommerce a flexible solution for both businesses and buyers. With the advancement in technology and changes in consumer behaviour, it is the need of the day that all businesses launch their ecommerce stores and benefit from moving online.

Keeping the same vision in mind, where Covid-19 disrupted all the major physical business and more brands were moving online across the globe, B&W clothing with a joint venture with a media company wanted to offer a marketplace platform where brands and their respective buyers could converge, easily interact and buy within the safety and comfort of their homes. B&W clothing took the initiative to turn crisis into opportunity.

KalSoft proposed KalComm - their state-of-the-art marketplace with mobile application that enables businesses to register on a platform and sell their products online from there to their customers. This portal is not only user friendly, convenient and adaptive, but also streamlines the client’s processes and makes them much more efficient. It is an online e-commerce marketplace and app for small and mid-sized businesses which can be adapted to any business’s industry. KalSoft enabled B&W clothing with the ability to perform Website Management, Catalogue Management, Shopping Cart, Order Management, Inventory Management, Sales Analytics & Reporting features to name a few. KalComm features, multi-store, multi-location and multi-lingual capabilities while ensuring the customer’s data’s security.

Major Functions and Features:

• A compelling landing page that describes the business model to the customer
• There are different interfaces for Admins, Sellers and Customers. Each role has features according to their responsibilities
• Super Admin has the following Modules; eCommerce management, Order management, Sales orders, Product catalog, Cataloging / categorization, Category customization, Ratings & reviews, Filtered views, User management, Seller Managements, Commission Managements.
• Sellers have the following features; Dashboard, Orders, Products, Customer Enquires, Bulk Product Upload, Reviews, View Store, Store Information, Subscription Plan, Blog, Seller Coupons, Payments, Commissions invoices, Shipping Rates, Returns.
• Customers have following features; Store Listing, Category listing, Product Listing, Account Management, Sign In/Sign Up/Logout, User Profile, Share, Rating, Add to Cart, Cart, Order, Add shipping Address, Favorites list
• Google Analytics and third-party API integrations are also included